The Jake from State Farm campaign won a 2021 Webby Award
The State Farm mobile app was also honored for a second straight year.
The State Farm® mobile app was awarded the Webby People's Voice Award for a second straight year.
The Webby Awards is the leading international award program for internet excellence. As a People's Voice Award winner, State Farm was highlighted with other Webby winners from around the world in a virtual Internet Celebration.
This year, along with the SF mobile app, statefarm.com and the Steer Clear Safe Driver Program were also awarded top honors in the international Hermes Creative Awards and the American Business Awards. For additional award accomplishments, view the Industry Reviews & Digital Awards site.
The Marketing Arm (TMA), the creative lead advertising agency for State Farm, submitted its work on (Re)Introducing Jake from State Farm and received a Webby People's Voice award in the Advertising, Media & PR: Brand Strategy category.
This recognition reflects customer pride and confidence in digital products at State Farm through the support across the organization and from customers making these achievements possible.