BLOOMINGTON, Ill.,
12
November
2019
|
09:34 PM
America/Chicago

Online gamers team up with State Farm to fundraise for charities.

Charity Streaming Changes the Game

You're likely familiar with fundraising events, crowdsourcing, text-to-give, and email marketing. But the newest way to support nonprofits, especially among millennials, is charity streams.

Online gaming, through live streaming platforms like Twitch, brings together virtual neighborhoods. State Farm® sponsors gamer DrLupo and has sponsored several Esports championships and leagues. At this year's livestream convention TwitchCon, State Farm Charity Streams were announced. 

We teamed up with Brendon Urie of Panic! At the Disco and DrLupo to launch this charity-focused initiative. It unites the gaming community around gaming for a cause. They and other well-known gamers will stream for charities beginning Nov. 15. Funds raised will support several charitable organizations.

“Gaming has really adjusted the scope of what a neighborhood is. With State Farm Charity Streams, we’re going to make a huge impact together,” DrLupo said.

 

Upcoming State Farm Charity Streams:

  • Nov. 15 at 2 p.m. EST: Brendon Urie supporting Highest Hopes Foundation

  • Nov. 21 at 10 a.m. EST: CohhCarnage supporting St. Jude Children’s Research Hospital

  • Dec. 4: at 3 p.m. EST: Hafu supporting American Red Cross

  • Dec. 11: at 3 p.m. EST: Valkyrae supporting St. Jude Children’s Research Hospital

  • Dec. 17 at 6 p.m. EST: AnneMunition supporting St. Jude Children’s Research Hospital

  • Dec. 21 at 1 p.m. EST: DrLupo supporting St. Jude Children’s Research Hospital

 

About State Farm®:

The mission of State Farm is to help people manage the risks of everyday life, recover from the unexpected, and realize their dreams. State Farm and its affiliates are the largest providers of auto and home insurance in the United States. Its nearly 19,000 agents and approximately 58,000 employees serve approximately 83 million policies and accounts – approximately 81 million auto, fire, life, health and commercial policies and approximately 2 million bank accounts. Commercial auto insurance, along with coverage for renters, business owners, boats and motorcycles, is available. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 36 on the 2019 Fortune 500 list of largest companies. For more information, please visit http://www.statefarm.com.