Check It Out...

Giving Tuesday: State Farm^® is Sponsoring the St. Jude Livestream

State Farm is the presenting sponsor of the second-annual St. Jude Livestream, benefiting St. Jude Children’s Research Hospital. It will stream on YouTube, beginning at 10 a.m. PT on Tuesday, Dec. 1.

Throughout this nine-hour fundraising event, appearances will be made by Jake from State Farm and YouTubers The Game Theorists, Rosanna Pansino, The Try Guys and Safiya Nygaard.

As the presenting sponsor, State Farm is donating $250,000 to St. Jude. In 2019, this livestream raised more than $1.3M.

You can watch the livestream on The Game Theorists YouTube channel.

In the News: PRNews Daily Scoop: State Farm and St. Jude Embrace #GivingTuesday (12/01/20)

Jake from State Farm is the Khaki Cape

In this new Ultimate Comic, Jake from State Farm becomes the hero Khaki Cape and aids the Avengers like a good neighbor!

Marvel Storyboards Series

Marvel New Media just launched Storyboards – a six-episode interview series with famous storytellers. Marvel artist, writer and former editor in chief, Joe Quesada, talks with storytellers about their personal “origin” stories and what drives their storytelling passion.

State Farm is sponsoring the first two seasons of the series. It leads off with Hugh Jackman, known for his 17-year portrayal of Wolverine in the X-men series. The 10-15 minute interviews will be released on Thursdays for viewing on Marvel’s social media channels – YouTube, Facebook, Instagram and Twitter.

State Farm Charity Streams

The charity stream series kicked-off July 20 on DrLupo's Twitch channel. Jake from State Farm & DrLupo raised over $70,000 for St. Jude's Children's Research Hospital during this live event. 

Additional streams featuring other popular streamers will support organizations they are passionate about. The next charity stream will be held November 11. Check back for details.

Conan's State Farm Good Neighbor Tips

Good Neighbor Tips: Toilet Paper Edition (05/14/20)

Good Neighbor Tips: Mask Edition (05/21/20)

Good Neighbor Tips: Donations (05/27)

Jake from State Farm Accepts the All In Challenge - Joins Patrick Mahomes and Aaron Rodgers in the effort to alleviate food insecurity.

Jake will be your host for a once-in-a-life time VIP fan experience at the 2021 NBA All-Star weekend. Package includes: courtside seats at State Farm All-Star Saturday Night, two tickets to the All-Star and Rising Stars games, access to other related events, photo opportunities, a basketball signed by Chris Paul, airfare, lodging and much more.

100% of the money raised through will go directly to Feeding America, Meals On Wheels, World Central Kitchen and No Kid Hungry. Sweepstakes entries and auctions bids start at only $10. The effort has already raised nearly $32 million to provide food for kids, the elderly and front-line heroes.

Previously Aired...

iHeart Radio Living Room Concert Series Raised Over $610k

Americans came together in their living rooms to enjoy the 8-week concert series by some of the biggest artists in music. We celebrated the importance of community and being a “good neighbor” through the power of music and togetherness. Among the artists featured were: Thomas Rhett, SHAED, Brett Eldredge, Sam Smith, Katy Perry, H.E.R. and The Killers.

The episodes honored essential workers and also focused on racial inequality. All episodes featured a donation to a charitable organization, along with a call-to-action encouraging viewers to donate. The charity streams raised over $610,000.

ESPN “The Last Dance”

Sundays through May 17

This highly anticipated, 10-part documentary series chronicles Michael Jordan and the 1990s Chicago Bulls. It features never-before-seen footage from the 1997-98 season as the team pursued its sixth NBA championship in eight years. It will air on ESPN over five weeks from Sunday, April 19 through Sunday, May 17.

State Farm is also presenting sponsor of “Jalen & Jacoby: The After Show." This live digital exclusive show with ESPN’s Jalen Rose and David Jacoby will stream live on social media channels and the ESPN App immediately after each episode. It will feature reactions and a conversation with “The Last Dance” director Jason Hehir (“The Fab Five,” “The ’85 Bears,” “Andre the Giant”).

In The News:

• USAToday: A prescient State Farm ad with Kenny Mayne had everyone fooled during 'The Last Dance' (4/20/20) 
• ESPN: ESPN's Michael Jordan documentary: Big takeaways from Episodes 1 and 2 of 'The Last Dance' (4/20/20)

Commencement: Speeches for the Class of 2020 

Friday, May 15 - Sunday, May 16

After four long years of hard work, commencement offers one last moment to reflect before you toss your hat into the air and take on the world. Since most graduates won’t get to attend their ceremony in person, the biggest names across industries, are writing a commencement speech just for them. From 4-star generals to all-star comedians, legendary coaches to John Legend himself, these are the words we hope will inspire.

The podcast series will be published on Friday, May 15. Beginning that day iHeartMedia-owned radio stations across the country will also air featured clips from Commencement: Speeches for the Class of 2020 every hour. It will then culminate Sunday night – National Graduation Day – with a series of on-air commencement specials on all iHeart stations between 7 p.m. and midnight local time.

Among those sharing words of wisdom: former Secretary of State Hillary Clinton; philanthropists and business leaders Bill and Melinda Gates; singer-actor Becky G; actor Freida Pinto, stand-up comedian George Lopez; director and actor Henry Winkler; author John Green; singer Mary J. Blige; T-Mobile CEO Mike Sievert; actor-singer Rita Wilson; singer-songwriter Smokey Robinson; rapper and record producer T.I.; Apple CEO Tim Cook; and news anchor Tom Brokaw.

The event is brought to you by DORITOS® , State Farm® , T-Mobile and the 2020 Census.

Disney Family Singalong - Volume 2 

Sunday, May 10, 7 p.m. ET on ABC

The Disney Family Singalong: Volume II brings inventive at-home choreography and even more Disney magic. Again, an animated Mickey guides on-screen lyrics allowing us to follow along in perfect harmony as favorite celebrities and their families sing memorable Disney songs.

This show will open with a vocal warmup coached by Tituss Burgess and feature introductions by Dwyane Wade, Gabrielle Union and their family. Among the fan favorites performing: Christina Aguilera, Sabrina Carpenter, Jennifer Hudson, John Legend, Lang Lang, Maren Morris and Katy Perry.

The special will also raise awareness and funds for FeedingAmerica.org/FeedTheLove. Their nationwide network of food banks is helping people facing hunger due to COVID-19.

TODAY Loves Teachers 

Thursday, May 7, 8:30 a.m. ET

Watch how teachers in communities across the country continue to inspire their students to reach their potential and realize their dreams. State Farm® teams up with the TODAY Show recognition of Teacher Appreciation Week. The segment salutes some - of the many - incredible educators. 

Each of the teachers featured will receive a $10,000 donation for their school from State Farm.

Conde Nast (Vogue) Met Gala First Monday in May

Monday, May 4, 6 p.m. EDT

Though the iconic Met Gala physical event is postponed, throughout the day, Vogue will look back at highlights from previous years, from breathtaking red-carpet ensembles to memorable moments. The day will conclude with “A Moment With the Met”—an intimate celebration, available via livestream exclusively on YouTube.

The event features an address by Vogue editor in chief Anna Wintour, a special live performance by Florence and the Machine, and a DJ set from Virgil Abloh. State Farm is the exclusive sponsor of “A Moment With the Met.”

A Parks and Recreation Special

Thursday, April 30, 8:30 p.m ET/PT

The fine citizens of Pawnee, Ind., are reuniting to raise funds for Feeding America’s COVID-19 Response Fund. All of the original Parks and Rec characters played by original cast members will return in the 30-minute special.

"The Paley Center Salutes Parks and Recreation,” a tribute to what the show means to people, will air ahead of the special at 8 p.m. ET. 

Donations from the telecast will help food banks secure the resources needed to serve the most vulnerable members of our communities at this difficult time. 

State Farm and Subaru of America will each make matching donations of $150,000. Combined with donations from NBCUniversal and the writers/producers/cast of “Parks and Recreation,” a total of $500,000 in matching donations will be made through May 21.

In the spirit of Leslie Knope and do-gooders everywhere, donate if you can.

In The News:

• Forbes: ‘Parks And Recreation’ Special Scores On NBC; Raises $2.8 Million For COVID-19 Relief (05/03/20)

Rock the House for Animals

Thursday, April 30 - preshow 7 p.m. ET, concert 8 p.m. ET

Livestream concert featuring multi-Grammy Award winning superstar Rob Thomas, Chris Daughtry and Gavin DeGraw. Concert donations support critical work to help all animals, including pets and their people impacted by COVID-19. Proceeds benefit the Humane Society of the United States, working together with Sidewalk Angels Foundation.

In times of economic distress, pet owners can be forced to surrender their beloved companions when the cost of caring for them exceeds their ability to pay for medical care and supplies.

The livestream will run on the HSUS Facebook, YouTube and Twitch.

“One World: #TogetherAtHome” 

Saturday, April 18 at 2-8 p.m. ET

State Farm is a proud sponsor of One World: Together At Home. Tune into this historic, one-night event. It will feature performances by recording artists and comedians, updates from global health leaders, and stories from frontline workers—all in the name of supporting the World Health Organization’s Solidarity Response Fund. Find out where and when to watch and how you can join us and support the cause.

WNBA Draft Presented by State Farm

Friday, April 17 at 7 p.m. ET on ESPN

The WNBA will conduct a virtual draft without players, guests, and media. WNBA Commissioner Cathy Engelbert will announce the draft picks live on ESPN with coverage beginning at 7 p.m. ET, and top prospects will take part remotely. The draft will also be available on the ESPN App.

WNBA commissioner Cathy Engelbert will unveil a COVID relief element to start the Draft. State Farm has contributed to WNBA relief efforts.

Disney Family Singalong 

Thursday, April 16, 8-9 p.m. ET on ABC

A night of magic and music hosted by Ryan Seacrest, this nationwide singalong event will feature celebrities and their families singing their favorite Disney tunes from their homes. Presented with limited commercial interruption.

DrLupo is one of the best and most followed Fortnite players in the world. He has 2.9 million followers on Twitch and seven million followers across all social platforms. The Nebraska native is known for his engaging, candid streams, in which his wife and three-year-old son make frequent cameos. He has harnessed his massive influence in the gaming community to support charitable causes. In 2018, he raised $1.3 million for St. Jude’s Research Hospital by partaking in various live streaming efforts throughout the year. DrLupo also broke several fundraising records for St. Jude PLAY LIVE, a program that allows creators to stream video games while raising money for the hospital.

“DrLupo is one of the world’s most followed Fortnite streamers,” said Ed Gold, Marketing Director, State Farm. “His philanthropic efforts and massive fanbase make him an ideal partner as we continue to amplify our esports programming and efforts with the gaming community.”

In 2018, State Farm, the nation’s largest property and casualty insurance company, named Rogue parent company ReKTGlobal its agency of record for esports. State Farm then became the first non-endemic sponsor in North America of the League of Legends Championship Series (LCS), the first NBA partner to sign a separate deal to sponsor the NBA 2K League, and a major sponsorship of the Rocket League Championship Series.

The State Farm deal with DrLupo marks the company’s first endorsement of a professional esports athlete. Terms of the sponsorship include State Farm support of DrLupo’s livestreams through branded replays, live in-stream stunts and product integrations, event-based remote streams, sponsored giveaways, and social content.

“Being given the opportunity to work with State Farm is, without a doubt, huge,” DrLupo said. “I couldn't imagine a better company to work with, and I'm excited to see what we can do together in the future.”

Brands, teams and media companies interested in connecting with DrLupo can learn more by viewing DrLupo’s Twitch channel here: https://www.twitch.tv/drlupo. Media interested in interviews and more information may contact ReKT@maxborgesagency.com.

In the News:

• Variety:  State Farm’s Drops Into Esports Sponsorship With ‘Fortnite’ Player DrLupo (01/29/19)

State Farm will continue their presence in Warrior Dash’s one-of-kind, post-race festival. Here to help before and after competitors get down and dirty on the course, State Farm will have branded duct tape to secure shoes and laces along with floor mats and seat covers to protect vehicles from the mud. The large festival display will also feature yoga mats, agility ladders, jump ropes and more.

“We are thrilled for State Farm to continue their support of the Warrior Dash,” said Ryan Kunkel, co-CEO of Red Frog Events, the producers of Warrior Dash. “State Farm and their highly interactive and creative brand will continue to add an exciting festival element to the Warrior Dash experience.”

"State Farm is proud to collaborate with the Warrior Dash," said State Farm Marketing Manager Mandy Laux. "We are here to help support this event and its over three million participants."

In addition to State Farm’s festival display, the Warrior Hangout offers something for everyone. Participants and spectators alike can enjoy a live DJ, more photo opportunities, lawn games and a full lineup of contests like tug-o-war, dancing, best beard, costume, and more. With more shade and seating options available, the festival remains free of charge and open to the public.

Visit WarriorDash.com to secure a spot in a competitive, preferred, or standard wave at one of Warrior Dash’s 2017 locations.

2017 Warrior Dash Locations:

• California, April 8
• Georgia, April 15
• Tennessee, April 22
• Kansas City, April 29
• Oklahoma, May 6
• Wisconsin, May 13
• New York, May 20
• Ontario, Can., May 27
• North Carolina, June 3
• Minnesota, July 8
• Nebraska, July 15
• Ohio, July 22 & 23
• Michigan, July 29
• Maryland, August 5
• Illinois, August 12
• New England, August 19
• Pennsylvania, August 26
• Indiana, September 9
• Colorado, September 16
• Washington, September 23
• Oregon, October 7
• Louisiana, October 21