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Fear Free™ sponsorship helps life go right for pets

State Farm® teams up with America’s Veterinarian, Dr. Marty Becker

As the largest property and casualty insurer in the country, State Farm insures the homes of millions of dogs and cats. To help improve the emotional and physical health of pets, the insurer is working with Fear Free, an educational program to reduce fear, anxiety, and stress in pets.

“Veterinarians, pet professionals, and pet owners alike want animals to have happy, healthy, full lives,” says Fear Free founder and CEO Dr. Marty Becker. “The problem is that humans and animals don’t speak the same language. When an animal is scared or in pain, we can’t explain that we’re helping them, so we have to show this through gentleness and species-appropriate actions.”

Since 2016, Fear Free has provided online and in-person education to more than 40,000 veterinary professionals, pet professionals, and pet owners. Fear Free programs provide pet owners and professionals with the knowledge and tools to look after a pet’s physical and emotional well-being.

“Understanding your pets’ emotions can improve their health and happiness and reduce the risk of injury to them and to people,” says State Farm assistant vice president Joe Strupek. “If State Farm can help responsible pet owners and pet professionals with resources to improve the quality of life for pets, we also improve the quality of life for pet owners. Then we truly are helping life go right for every family member – two-legged and four.”

Veterinary or pet professionals can learn more about becoming Fear Free Certified® by visiting Pet owners can visit to access courses, articles, and videos to learn how to improve the physical and emotional health of their pets at home. Fear Free Happy Homes members also get access to monthly deals and a directory of Fear Free Certified Professionals.

State Farm and Animals

State Farm is one of the few insurance companies that doesn’t have a breed restriction list and doesn’t exclude insurance coverage because of the breed of dog owned. State Farm is involved in other programs to help four-legged family members and the people who care about them.

National Dog Bite Prevention Week – National Dog Bite Prevention Week is April 7-13, 2019. To draw attention to the importance of responsible pet ownership and educate people about interacting with dogs, State Farm and members of the National Dog Bite Prevention Week Coalition come together each year to share tips on reducing dog-related injuries.

Kindness is Powerful - Celebrity dog trainer Victoria Stilwell teaches children the value of kindness to people and animals. Sponsored by State Farm, the program also educates kids about how to interact with dogs.

State Farm Arson Dog Program – Since 1993, State Farm has been providing funding for the acquisition and training of more than 400 arson dog teams across North America. The program helps law enforcement locate evidence of arson at fire scenes.

Neighborhood of Good - Neighborhood of Good connects people with their passion, such as animals, through volunteerism. Together, we can turn caring into doing.

Animal Care and Veterinary Insurance – State Farm’s Animal Care Services Policy provides property and liability business coverage for veterinarians, groomers, trainers, kennels or pet stores.

About State Farm®:

For over 100 years, the mission of State Farm has been to help people manage the risks of everyday life, recover from the unexpected and realize their dreams. State Farm and its affiliates are the largest providers of auto and home insurance in the United States. Its more than 19,400 agents and 67,000 employees serve over 91 million policies and accounts – including auto, fire, lifehealth, commercial policies and financial services accounts. Commercial auto insurance, along with coverage for rentersbusiness ownersboats and motorcycles, is also available. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 44 on the 2023 Fortune 500 list of largest companies. For more information, please visit

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